Meet the VR Experience Customized By Your Body

VRScout’s Zeynep Abes checked out the VR Village at this week’s SIGGRAPH show in L.A. She was taken by Strata, a VR experience from The Mill, a global media studio better known for producing hip-hop mogul Jay-Z’s recent, “The Story of O.J.” video.

Strata was actually released last year, but neither I nor, apparently, Abes, had heard of it until this week. The experience combines an Oculus Rift headset with a chest-worn heart monitor and a Bluetooth device called Muse:

Before putting on the Oculus Rift, the developer placed a headband on me, called Muse, to track my brainwaves—to monitor wether or not my mind was calm or active. Muse is described as a meditation assistant, but in this case it was used to help Strata tune into my heart rate, breathing, and stress levels. The experience can respond to my emotional state and create a virtual world depending on that data.

Muse is just one of a growing fleet of consumer-facing biometric devices that leverage low-cost sensors and the power of computers consumers already own, namely smartphones and laptops. While Strata requires a relatively expensive Oculus Rift-and-PC combination to run, the $249 Muse headband was originally designed to work directly with an Android or iPhone app.

That said, the notion of leveraging biometric sensors to create customized VR experiences based on an individual user’s state of being at a given moment is intriguing, to say the least. Imagine the old “iTunes Visualizer,” but in virtual reality, and responding to/controlled by your breathing and heart rates, and other biometric data:

Strata gave voice and form to the invisible happenings within me. The minimalist designs with the dreamy color palettes for each world gracefully reflected me back to myself; my breathing created ripples across the water, my stress level changed colors around me and heart beat pulsed in sync with the floating orbs of light around me. A state of calm washed over me as the experience started to come to an end.

It’ll be interesting to see if these types of devices and experience gain traction once they’re able to work with standalone VR rigs like the ones coming soon from Google’s partners, HTC, and, most likely, Facebook and Samsung.